branding + web design
Absobility PR, Led by social entrepreneur & Board-Certified Nurse Practitioner Julia Eze, is a boutique creative agency that’s passionate about real storytelling & social impact in the health & wellness space.
absobility.com
logo design
Our goal was to design a logo that was simple & edgy, yet classy. We believed that we achieved that with this logo and its alternates. The unexpected upside down aspects of the logo are used to represent the brand’s motto: “unrestricted potential”.
typography
The fonts Giaza Pro (serif) and Monstserrat (non-serif) were used on all digital and print materials.
color palette
Various shades of blue were chosen to provide a calming and professional feel. The color blue is the most common color used for medical scrubs.
social media
Various shades of blue were chosen to provide a calming and professional feel. The color blue is the most common color used for medical scrubs.
print design
A media sheet was designed to allow Abosbility to communicate their services to potential clients.
web design + development
The website was designed to be minimal, inspired by corporate-styled websites. Starting with two case studies, we focused on showcasing them both as clearly as possible and showing available services and contact information for potential clients.
details + credits
client: Absobility
project year: 2021
integrations: N/A
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